Paula Deen »

UPDATE: Paula Deen’s Wal-Mart Apple Pie

Published on: October 28, 2009 – 5:51 pm by Jillian Madison Comment

Last month, we introduced you to Jules, a woman who was so horrified by the awfulness of the Paula Deen apple pie she bought at Wal-Mart that she ran to her computer and wrote us a series of colorful e-mails. Since then, we’ve been getting dozens of letters from more – shall we say – literate people who also found Paula’s pie to be undercooked, inedible, and generally disgusting.

Lana in Washingtonville, NY wrote in to say:

I love every recipe I have made of Paula Dean’s. Last week I purchased a pie in Walmart, Paula Dean Apple Pie. It was horrible. The dough was undercooked to say the least (I thought maybe I had to bake it) the apples were hard, I was very disappointed and paid $7.50, a fair price for a store bought pie. Maybe someone should tell her, she does not want her name associated with this pie, it is gross to say the least. No one ate it, we threw it away. Sincerely, Lana Dillon

Chloe also wrote in to share her experience with the Paula Deen apple pie:

Hello, my name is Chloe Duran… my husband and I love this website and check it every day for updates. We had no idea there was a whole website dedicated to the sweet hatred we feel for so many of the Food Network personalities.

Anyway, I thought I would write in and tell my story of my experience with Paula Deen’s Apple Pie from Wal-Mart. It all began with a routine trip to Wal-Mart. My husband and I had picked up all of our necessities, and were looking for something for dessert. We are both 20- somethings who recently lost our jobs and had to move in with my parents, so us buying dessert is not something that happens frequently. We came upon the Apple Crunch Top Pie, and remembered the review from foodnetworkhumor.com. We decided to go ahead and try it and see for ourselves, thinking something along the lines of “how bad can it be?” After all, it looked delicious and seemed fresh.

Boy, were we in for a treat.

The best thing that I can say about this pie is that it was made out of ingredients that were once intended for human consumption. It looked somewhat sloppy on the plate, like it couldn’t hold itself up under its weight. I cut out my first bite from the tip of the slice as most people do, and as I lifted the bite off of my plate, there was sort of a gooey line of dough on the bottom crust that my fork had dented but didn’t cut through. I remembered what the horrible review had said about it seeming raw, and immediately knew that this was what it was talking about. I took a bite, and sure enough, the bottom crust of the pie was extremely doughy and soggy, not to mention tasting like it was made entirely out of butter and nothing else (big surprise coming from a Paula pie, right?). The filling was almost salty, and had a strange aftertaste that I couldn’t identify. There were a lot of apples in the filling, but that didn’t do much good considering that it tasted like the tears I was crying over having spent $7.50 on the pie. The only halfway decent part about the whole thing was the crumb topping, which wasn’t exactly crunchy as the name of the pie suggests, but tasted alright. The outer crust was less soggy, but still way too buttery. It was greasy and not flaky or even solid.

Bottom line, I wouldn’t feed this to my dog. The rest of the pie is sitting on the kitchen counter as I write this, and no one in my house will touch it.

If you need a better way to spend $7.50, I suggest burning it.

My Wal-Mart doesn’t have a bakery, so I’ve been unable to try one of these pies for myself. However, the general consensus we’re hearing seems to be “avoid this pie unless you’re starving to death.”

Is this a classic example of “too many irons in the fire?” With all the products Paula is peddling these days, aren’t at least some of them bound to be duds?



Other posts on Food Network Humor:

---This Woman Really Hated Her Paula Deen Pie
---Dear Paula Deen, Please Stop Selling Your Nasty Pies At Wal-Mart
---Get Ready, Y’all: Paula Deen Baked Goods Coming To A Wal-Mart Near You
---Update: Dog Poop Led To Love & Marriage For Paula Deen
---Just What The World Needs: More Paula Deen Nuts







  1. October 28th, 2009

    It’s a pie from Walmart. What did Ya’ll expect?

  2. avatar Gayle King
    October 28th, 2009

    I purchased one of these pies and hated it, too. The bottom was raw and I couldn’t eat it. What did I expect? I expected a tasty pie. Paula Deen’s name is attached to it after all. Perhaps I was expecting too much.

  3. avatar Zach
    October 28th, 2009

    This shows you what great lengths Paula will go to just to have her name on every product she can think of.

  4. avatar Dan
    October 28th, 2009

    That’s the problem. People are seeing her name attached to it and are expecting it to be a good product just because her face is on it. I think she’s trying to sell too much shit.

  5. avatar Alexis
    October 28th, 2009

    Funny. Two of my friends were just telling me how nasty their paula deen pie was and how disappointed they were by it. I’ll be saving my $7.50 for something more exciting, thankyouverymuch.

  6. avatar .:
    October 28th, 2009

    I relly wonder if you make this up and do it for attention and good ratings for this site

  7. October 28th, 2009

    I’m not sure how writing about Paula Deen’s pies would give me “good ratings” – but I assure you these e-mails are not made up. Sad but true.

  8. avatar rjtaurus
    October 28th, 2009

    Read the old posts and you will see that no one has that great of an imagination to make this stuff up! Do some people cross the line? yes they do, but that is what 1st amendment is all about!

  9. avatar Di
    October 28th, 2009

    Does she even know – or care – about the products she attaches her name to?

    Probably at least SOME of the celebrity chefs do have some integrity and would probably be embarrassed if a product they personally endorsed turned out to be crap.

    And SOME have no shame and don’t give a sh*t (send me the $$$ . . .)

  10. avatar Ray
    October 28th, 2009

    @.: — Simple…go purchase a few of these pies and see for yourself. A say “a few” because I suppose finding a fluke (a well-made, properly baked pie) is always possible. Maybe.

  11. October 28th, 2009

    Is there any word on the rest of her pies? Maybe they’re just as awful?

  12. October 28th, 2009

    @.: how do you say that?

  13. October 28th, 2009

    by that I mean this .:

  14. avatar Syd
    October 28th, 2009

    On a related note, WalMart is now selling caskets. No shit. Google it.

    |
    avatarFlyingroo replied on: January 17th, 2010 at 1:18 am

    Maybe after they introduced Paula’s pies they figured out the salmonella, E. coli, etc. bought by the $7.50 said pie would bring them customers for caskets… teehee

  15. avatar rjtaurus
    October 28th, 2009

    So does Costco. I find it creepy and stupid. Buy two Pallets of toilet paper and get a casket for half off! Now that is made up.
    Only the deal, they do sell caskets.

  16. avatar Sarah
    October 28th, 2009

    Recovering from her traumatic Pauler Deen Glue Pie episode, Chloe writes : ” a whole website dedicated to the sweet hatred we feel for so many of the Food Network personalities.” Well said.

    This site has given me hope we might get back our old Food Network.

  17. October 28th, 2009

    As I have wrote before, I think in the forums, I bought a Pauler Deen cutting board.

    I paid $24 at WallyWorld for an 18×24 board. I felt I screwed myself in the yingyang, but now that I see how many people got taken in for a $7.50 pie, I don’t feel so bad. At least I still got something to show for it.

  18. October 28th, 2009

    The saga continues. This pie just won’t DIE! Perfect for Halloween.

  19. October 29th, 2009

    Ummmm, I can’t shop at WallyWorld. It goes against the very fabric of my being. This is just another glaring example of why.

    Watch for the Pauler Dean financial face plant, coming soon.

  20. avatar RockrDude
    October 29th, 2009

    Paula has her own BBQ sauce at Wally World too. I never knew she did her home cooking with High Fructose Corn Syrup! ;)

  21. October 29th, 2009

    The WalMart casket has blown my mind. I’m speechless.

  22. avatar Daria
    October 29th, 2009

    Funny that FN humor has become the official place to complain about Paula Deen pies. Paula has forums on her website, it seems like that would be an appropriate place to make a “your pies are horrible” post? I can’t check them from work (stupid web filters).

  23. avatar Byrdie
    October 29th, 2009

    I wrote about this pie and her other bakery items in a previous Pauler thread. All the items are loaded with crap like palm oil and tons of sugar. So, if anybody out there is reading food labels, they would have tossed it back down just by the ingredients. But, I know alot of folk don’t read labels, so my next question to these fine purchasers is: WHY DON’T YOU TAKE IT BACK TO THE STORE AND GET A REFUND!!??!?

    Nobody at Pauler Poopy Enterprises is going to get the message, including the Queen Poop herself, if you spend your hard earned cash on something and find it inedible. Take it back to the store. Get your money back. Eventually PPE(Pauler Poopy Enterprises) and Wally World will get the hint that their selling shit.

  24. October 29th, 2009

    @KittyKitty, zombie pie? lol totally brilliant

  25. October 29th, 2009

    Hahahaha. My favorite part about the caskets is that they are categorized under the department “For the Home”. *snicker* The Funeral Home!

  26. October 29th, 2009

    Did you know that if you buy one of Pauler’s baked goods and actually eat it all, at the bottome of the pie plate is a coupon for a 20% off for a casket.

    You’re gonna need it.

  27. avatar .:
    October 29th, 2009

    @Ray
    I dont dount theyre horrible its just that this most of these sound fake

  28. avatar rjtaurus
    October 29th, 2009

    Don’t you get it? It is the Food Network that is fake!!!!!
    Mostly cardboard and Styrofoam. and some grease too!

  29. October 29th, 2009

    “.”, we all WISH the Paul Deen apple pie was a figment of someone’s imagination.

  30. October 29th, 2009

    Maybe we need someone to buy a Paula pie and stick it in the oven for a while, just to see if it comes out and more edible than it is straight from the box. Maybe that raw dough really does need a little bakin’, y’all.

    |
    avatarMartha replied on: December 11th, 2009 at 2:22 pm

    I bought this apple pie and found it to be doughy, then I noticed on the BOTTOM of the pan that it was supposed to be WARMED or cooked further!

  31. October 29th, 2009

    Ferd, you really can’t rebake a baked pie. Once that old crust is soggy the only thing you can do is, well, toss it in the trash or return for a refund.

    Sort of like you can’t polish a turd.

  32. avatar Judith
    October 29th, 2009

    Byrdie: I beg to differ, Mythbusters proved that you can polish a turd!!!!

  33. October 29th, 2009

    Judith, you’re right. They did polish a turd. I remember vividly. But in the case of a Pauler Poopy Pie, even Adam and Jamie couldn’t polish THAT turd!!

  34. avatar Sarah
    October 29th, 2009

    Bobby likes to polish certain things.

  35. avatar Judith
    October 29th, 2009

    Byrdie: I agree, too much butter would make it too soft and the odor would knock them at 50yds.

  36. avatar Teague
    October 29th, 2009

    @ Alex I think at least one of those comments (the one from Rick) was a pr job. Hard to think anyone could be that enthusiastic about a pie.

  37. avatar Teague
    October 29th, 2009

    @ Byrdie + Judith the polished turd sounds more appetizing than this pie.

  38. avatar Martin
    October 29th, 2009

    Actually based on this posting I bought Paula’s pie today just to see for myself how bad it is. I paid nearly $8.00 in a California Walmart for her apple pie. It tasted like a typical store bought pie, like the kind you can get in a supermarket (except that supermarket pies cost about $2.00 less). It had a very soggy bottom layer – it seemed undercooked or soggy from the pie filling. The apples were medium sweet and a bit hard and surrounded by a brown gel. The top “crust” tasted good. I would give the pie a rating of 5 out of 10. However definitely not worth the $8.00 price tag. My supermarket store-made pies taste better and cost less.

  39. avatar Martin
    October 29th, 2009

    Basically it seems to me that the extra $2.00 is going towards Paula’s royalty or licensing fee. So if you really want to contribute to Paula’s retirement fund, buy this pie. Otherwise I recommend you stick with the typical supermarket store-made pie. It taste’s just as good, or better, and you save $2.00.

  40. October 29th, 2009

    @Teague: I agree with you about the reviews.

  41. avatar Betty Crocker
    October 29th, 2009

    Daria, it appears that at least one person has done just that (posted a complaint to Paula’s website): http://getcookin.pauladeen.com/discussion_posts/list/2/9862/1

    Note the bitchy responses this poor woman got, basically suggesting that it had to be her own fault the pie was so bad (WTF?), or that Wal-Mart must have mishandled the pie, etc. In essence, no one on that forum could POSSIBLY believe that Paula would put out a crappy product. Gag.

    Although I can definitely see the value in returning the pie to Wal-Mart, I also understand the need to give feedback that will hopefully make it back to Paula herself. Hey, Paula: If you consider yourself a “celebrity” and whore yourself out to hundreds of product lines, you damn well better be prepared to deal with the results of your shoddy crap (recalled cast-iron pans, anyone?).

    Also, though I know nothing about the situations of the individuals who have complained about the pies, I know that many people who go to Wal-Mart in various parts of the country live far away, in rural areas or whatever, and going all the way back to Wal-Mart to get a refund may not be easy to do, or worth the money. I despise Wal-Mart and am glad I don’t have to shop there, but I know that since the store took over practically everything else in so many towns, for many people it’s literally the only store around.

  42. avatar Blech
    October 30th, 2009

    Seems all of Paula’s already baked goodies bite the big one. I ordered her cheese straws from Cooks.com (or Cooking.com?) and OMG, she must be branded no longer Southern, immediately! It was HORRIBLE! Tasted like a rancid salt lick! What real Southerner can’t make cheese straws? I can but thought hey, these have to be good, her recipes are good. SCORE: -2,000.
    DEEEEsgusting!

  43. October 30th, 2009

    Cripe, everyone’s cheese straws taste like ass on a good day. It’s a horrible product whether store bought or homemade.

  44. October 30th, 2009

    @Daria,
    Good luck leaving any negative comments on Pauler’s site or the Deen Bro’s blog. You will summarily be attacked by people who could not write their way out of a wet paper bag. Lambasted, skewered, slathered in butter, and served to Pauler with a pig in your mouth.

    Oh wait, or should that be, “Whew kouldnt right there weight outta a wet paper sack.” ?

  45. avatar Sarah
    October 30th, 2009

    If these pies are so insipid, take them back to InbredMart and get a refund. Make sure thye know why you returned it.
    And call the CPSIA at the same time.

  46. avatar Byrdie
    October 30th, 2009

    Sarah, what is the CPSIA?

    Betty C, I read the comments those Pauler fans wrote. What planet are they living on? They blamed the pie-buyer that it was her fault and that she had prepared it incorrectly?? How do you do that if opening the wrapper is pretty much the preparation. My guess is these ‘Poopy does no wrong’ never bought, or probably more likely, have never even layed eyes on these baked goods. Bunch of nutball, tow the line Pauler morons. They no not of what they speak.

  47. avatar Jaynie59
    October 30th, 2009

    Dear Chloe,

    Thanks for demonstrating everything that is wrong with the country today. You and your husband are in your 20’s, out of work, and living with your parents. You used $7.50 of (I assume) your parents money for the sole purpose of buying a pie you had every reason to believe would be inedible.

    Gee. I hope you then had fun writing about it on your computer. That has internet. I guess Mom and Dad are paying for that, too, right?

    It’s easy to spend other peoples money, isn’t it? I bet you voted for Obama, didn’t you? Oh, of course you did.

  48. October 31st, 2009

    Dear Jaynie,

    You know next-to nothing (other than what she said in her letter) about Chloe, her husband, or her parents, and neither do I. Yet you chose to get on your elitist high horse and assume the worst, and throw out some ridiculous, irrelevant anti-Obama crap to boot. For all you know, this woman and her husband could be staying off the government dole to live with her parents, and for all you know the entire family could have been expecting to enjoy this pie, or at least get some much-needed humor out of it. And the fact that her parents have an Internet connection is probably the only thing that might get her and her husband jobs.

    Have you been on the unemployment line recently? Have a little empathy, and please leave your hatred and your politics at home.

  49. avatar MNLisaB
    October 31st, 2009

    Jaynie

    This is not the best forum for your current events rant, go to AOL or FOX sites for your Obabma bashing. We come here for some wicked snark and humor on FN celebutards, not witless political commentary.

  50. avatar Chloe Duran
    November 1st, 2009

    Dear Jaynie:

    Thank you for your thoughtful insight and opinion on my personal life. I wonder, given your direction in your thoughtful and well planned out comment, how on Earth you ended up on this website, because I’m sure you intended to be on some anti-democratic anti-socialist website instead. Pity.

    What I will say, is that just because I live with my parents does not mean I take money from them, and in fact, I take nothing from them except the roof over my head. My husband and I live off of our savings and his new part- time job, and there is nothing wrong with buying myself a pie to have a bit of fun every once in awhile (you did fail to address the part in my writing where I mentioned that we do not buy luxuries very often). And for your information, I pay for my own internet.

    You know nothing of my circumstances and nothing of my political preference. So I’d like to thank you for demonstrating everything that is wrong with the Country today, by displaying your arrogant ignorance.

  51. November 1st, 2009

    No need to defend yourself Chloe, you don’t owe anyone an explanation as to how or why you bought a freaking apple pie! I will say though I’m glad to hear your husband found a part time job. Hopefully things will start to look up for you again soon. And I commend you for your bravery for trying the apple pie!

  52. November 2nd, 2009

    “by that I mean this .:”

    This is the letter “D” in the Braille alphabet.

  53. avatar JY
    November 13th, 2009

    All I can say is buy the PD fudge pie from wal mart andy many of you will not only be eating crow….but more pie!! Delish

  54. avatar Nick
    November 15th, 2009

    I just had one of these pies, thinking that, hey, I like Paula Deen. There is OBVIOUSLY something wrong with the instructions, which only tell you how to warm up this pie.

    It’s a frozen pie. You can’t put it in the oven for 15 minutes at 250 and expect it to be done!

    Paula, wherever you are, whatever you’re doing, even rednecks like you know better than this! Your pie, as presented, SUCKS!

  55. avatar Rob
    November 20th, 2009

    All I can say is WOW. My wife and I also bought this nasty pie mainly because of the name on it and it was the most disgusting thing I ever tasted. For some reason it had NO and I do mean NO flavor it was like they forgot to add the sugar.

  56. avatar ej blanco
    November 21st, 2009

    I DO THINK THIS PIE IS PRETTY GOOD, AT LEAST THE ONE WE GOT THE CRUST WAS FLAKY, THE FILLING WAS TASTY ,THE APPLES NICE AND BIG,THE AFTER TASTE SOME ONE MENTION IN ONE OF THE COMMENTS IS THE SPICES (YOU DORK).MAY BE YOU PEOPLE LIKE “THE APPLE PIE FROM MCDONALDS BETTER, MAY BE BECAUSE THE PRICE 2 FOR $1.00 IS MORE AFFORDABLE FOR YOU!!!!!

    |
    avatarj.patton replied on: January 25th, 2010 at 8:56 pm

    Mr. or mrs./ms./miss.
    Apparently you have NEVER eaten a truly good apple pie before.

  57. avatar Drew
    November 26th, 2009

    I am a big apple pie fan and am not too discriminating if you know what i mean. I bought one of Paula’s apple pies at Walmart a few weeks ago and it was incredibly bad. I tossed the whole pie after a few bites. This is unheard of for me as I will eat just about anything as long as it doesn’t taste like this. The apples actually didn’t taste like apples. There was some tang to them giving them almost a citrus flavor. Then there was this layer of mush. Not sure what it was. The crust was alright. And for all you nits who think all pies stink at Walmart, you are mistaken. The mini pies are quite good and I have purchased cakes there as well which I found to be excellent.

  58. January 13th, 2010

    I just purchased on of her Apple crunchy pies. egads.I was so excitd til I bit into it. I should have known it was raw, the crust was not even brown let alone crunchy.. in the center the cruse was liquid white.. the apples slices, Ihave gotten softer off the tree.. what a disappointment Pat Hodge Watertown Ny

  59. January 16th, 2010

    we bought this apple pie, thinking it was good, Wrong, BAD and i mean bad. The pie had no taste, the dough was soft, apples hard, worst apple pie i have ever eaten, bad girl Paula, need to take your name OFF this product, i am reluctent to buy another Paula Deen product again.
    John

  60. January 25th, 2010

    Paula Deen should sue wal-mart. They have almost ruined her good name when it comes to pies [ especially apple ] My wife bought one last week. Worst pie I ever didn’t eat. Crust was not done, apples was not done. they had a bad flavor and mouth feel.[ maybe they were great, great great granny smiths ]. In my opinion ” Paula Deen ” stands for quality products. Too bad she tied in with wal-mart

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